The beauty of Nike's Bespoke progam is that it allows the designer to pretty much create their perfect sneaker — in a sense the sneaker becomes a representation of themselves. Today we take a look at the latest from 21 Mercer, and if we don't mind saying so ourselves, these are definitely special. The almost Pepto Bismol pink 3M upper is paired perfectly with ultra-premium brown leather and Kevlar, and is finished off with white as well as a host of other personal details. These were made to celebrate the designer Psy Chotik's 25th birtday, so he had Nike hook him up with a sick laser-etched lion on the heel and an embroidery of his birthday year on the other.  What better way to mark your quarter century than with some new kicks?

[via Sole Patrol]