Complex's

Blueprint

Season 2

March 02, 2022

How Adin Ross Became a Millionaire on Twitch | The Blueprint

Adin Ross always knew he had an entertaining personality. Fresh from high school, Ross accumulated endless hours streaming himself playing NBA2K and GTA on Twitch. But then Adin became more than just a gamer—soon he was buddying up with rappers like Sheck Wes and Lil Uzi Vert to appear in his Twitch streams and building a huge community of fans around his engaging, and at times controversial, online persona.

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Blueprint
There are more ways than ever to "make it" these days, and like snowflakes, no two journeys are identical. On "Blueprint," a diverse range of influential people reveal the lessons they learned on their paths to success—direct to camera with no filter. From the origin stories of Lyrical Lemonade founder Cole Bennett and TV mogul Mona Scott-Young to the career pivot of rapper-turned-exec Lil Bibby, learn how small victories can add up to big wins. Also featured in the series: unconventional advice from Twitch's most popular streamer Hasan Piker and words of wisdom from Netflix CMO Bozoma Saint John. These are their blueprints—it's up to you to create yours.
  • Seasons: 2