When the first image of Jared Leto’s Joker in Suicide Squad was released, people didn’t instantly love it — the shaved chest and hipster tattoos made him look more like a Hollister model than a psychopath supervillan. But the trailers for the film have been increasingly dope, and we’re pretty hyped for the film.

Now director David Ayres has been explaining that those tatts might actually mean something. Apparently there are hidden easter eggs in his ink. Taking to Yahoo, he said:

A lot of it has to do with creating a character with some kind of history and footprint in our world… If a guy like him really existed today, where would he come from? How would he do business? Who would he know? What would he look like? In my mind, I took a lot of inspiration from drug lords on Instagram. It’s a great way to understand the lifestyle of a villain.

The tattoos tell a very specific story. And eventually people will decipher them and understand what’s going on, but obviously they’re contentious, any time you do something new it’s contentious. There’s very specific stories and easter eggs in those tattoos. And even his teeth, there’s an entire story behind that which is absolutely canon. It’s putting his history on his body. This Joker is a little more working class, who I believe could live in our world.

Instagram drug lords? Ok....

[via Den of Geek]