The Shannon Noll story follows an unusual trajectory. A series of wooden performances and a limited vocal range somehow landed the boy from regional NSW second place on the inaugural Australian Idol series. This lead to a wildly successful run of top-ten singles and an estimated 1.3 million records sold.
After four years at the top spawning three highly successful albums, the wild ride ended abruptly for Noll, who plummeted to cringeworthy Radio Rentals TV ads, universally-hated State Of Origin pre-game entertainment and allegedly performing ‘compulsory concerts’ for third graders.
Through the magic of social media, the Noll story isn’t done yet. A steady groundswell of entirely ironic support has been building for the voice of regional Australia. Entire Facebook groups have been established for the gradual memefication of Shannon Noll. It culminated recently with the well-publicised petition to have Noll perform at Groovin The Moo 2016, which has blown this whole thing up and taken the meme mainstream.
How did we get here? Let's recap.
Shit Memes
#ShannonNollforGTM2016
The Fish Taco
ShanStorm
Whippy Griggs Honours Nollsie With Drive Tribute
Professional whip-cracker and apparent world record holder Nathan “Whippy” Griggs blessed us with the above video, which is possibly the most Australian thing that has ever graced this Earth. See if you can count the exact reasons why: a bloke named Whippy, with a rockin’ mullet, wearing a blue wifebeater, boardies and thongs, was on his way to Tamworth Country Music Festival. In what can only be attributed to fate or the work of bogan Gods, Whippy hears 'Drive' on the radio at the precise moment he drives by a turn off for Shannon Noll’s home of Condobolin.
Really, don’t feel ashamed if you lost count.
Thankfully, if you need a bit of help, one Facebook user quite sharply pointed out “Condobolin Shannon's home town”, just in case the entire concept of the video didn’t provide enough of a hint – great work, Linda. When you finally realise that Griggsy’s ability to crack his whip in precise time to the song indicates that he has absolutely done this routine before, and then take a brief moment to breathe and realise exactly what’s happening on your screen and why, it’s easy to see why this would only contribute to the meme’s momentum.