Google Is Apparently Called Alphabet Now

Google just got a major makeover.

Aug 10, 2015
Image via PBS
Image via PBS

Google is kind of undergoing a name change, but it's much more complicated than a Diddy Puffy or Jay-Z Jay Z situation. Google is now going to run under a newly created parent company: Alphabet. The announcement was made today by Google founder and CEO Larry Page, now one of Alphabet’s CEOs alongside Sergey Brin, leaving Sundar Pichai as Google CEO.

Today's news brought to you by the letter G: http://t.co/3sv9rZ9Ui6

— Google (@Google) August 10, 2015

Page explained that Alphabet is a “collection of companies” including Google, the largest, and other companies like Calico, which studies life extension, and Life Sciences, which works on a contact lens that senses glucose. 

Page wrote, “…Fundamentally, we believe this allows us more management scale, as we can run things independently that aren’t very related. Alphabet is about businesses prospering through strong leaders and independence. In general, our model is to have a strong CEO who runs each business, with Sergey and me in service to them as needed. We will rigorously handle capital allocation and work to make sure each business is executing well. We'll also make sure we have a great CEO for each business, and we’ll determine their compensation.”

He also explained that Alphabet will replace Google Inc. as the “publicly-traded entity” (the name change debacle mentioned earlier). Google shares would be converted to equal amounts of Alphabet shares. And of course the internet has something to say about the newest member of the Google fam, roasting the name choice. 

Alphabet’s first victim pic.twitter.com/giGg1IxPCR

A rticuno
L apras
P ikachu
H aunter
A rbok
B ulbasaur
E xeggcute
T entacool

— 🐅 tiger (@tigerwang) August 10, 2015
New chairman of Alphabet: pic.twitter.com/nR1X2AoWGy

 

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