For Gwyneth Paltrow, a vagina is something akin to a carpet or suit: the occasional steam cleaning will do wonders for its appearance.

Paltrow has been hawking the procedure, which one can undergo at the Tikkun Spa in Santa Monica, Calif., as part of her quest to make 90 percent of the world think she needs to be committed. “You sit on what is essentially a mini-throne, and a combination of infrared and mugwort [plant] steam cleanses your uterus, et al.,” she wrote in a post on her lifestyle blog/bible Goop. “It is an energetic release —not just a steam douche— that balances female hormone levels. If you’re in LA, you have to do it.”

Gwyneth, you had me at “not just a steam douche.” And it only costs $50!? How could you go wrong?

OK, so most doctors think there are a lot of ways you could go wrong, but who trusts them? Dr. Gwyneth is the only one whose opinion really matters.

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[via Page Six]