Some people aren't afraid to share their deep appreciation for whisky. Yesterday, The Macallan M sold for $628,000 at a Sotheby's Hong Kong, a new world record. Touted as "the world’s most sophisticated single malt whisky," The Macallan M is placed in a six-liter "Imperiale" decanter created by LALIQUE specifically for The Macallan. 

In a press release, David Cox of The Macallan revealed that he was very happy with the sale: 

We are absolutely delighted at the generosity of the successful bidder of the “M” 6L decanter Constantine in securing such a wonderful contribution to a number of Hong Kong charities and at the same time setting a new world record for The Macallan. It is testimony to the craft, quality and passion underpinning the creation of this great decanter. It is a very proud moment for us

According to Robert Sleigh of Sotheby's, The Macallan M drew "global interest from bidders  who were attracted by the combination of the unique opportunity and exceptional quality bringing a new world record for single malt whisky as well as benefiting Hong Kong charities."

All proceeds from the sale will go towards Hong Kong charities such as the Senior Citizen Home Safety Association and Hong Kong Single Parents Association.

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