Price: $99.99 (w/two-year contract, AT&T/Sprint/Verizon)

Most of the critics label Apple’s low-cost smartphone the iPhone 5 with a color case. Hard to debate, yes, but the 5C introduces a handful of upgrades that differentiate the phone from its discontinued counterpart. The new front-facing 1.2MP FaceTime HD camera comes equipped with low-light abilities to achieve high-quality selfies. Wireless coverage gets a speed boost with the 5C supporting 13 LTE bands globally. And iOS 7 brings forth a cleaner UI loaded with other user improvements.