PROMO: Dewar's Introduces the 3-B Printing Project

Innovation with a whole lot of buzz.

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Dewar's knows that great craftsmanship always precedes great taste. For its latest fine creation, Dewar's Highlander Honey, the brand has enlisted some very unique partners: 80,000 Highlander Honey bees.

Though rather unusual collaborators, the bees’ contribution to the incredible flavor of Dewar's Highlander Honey is unmistakable. Their honey is safely extracted near the Dewar's Distillery in Aberfeldy, Scotland, and then infused with the core characteristics of Dewar's beloved White Label. The end result combines the sweetness of honey with the bite of 80,000 bees.

To celebrate this partnership that merges the craftsmanship of nature with innovations of science, Dewar's has launched the 3B Printing Project. By taking a process that has occurred naturally for thousands of years and combining it with cutting edge technology, the Dewar's team is able to guide the bees into constructing a 3-D (aka “3-B”) model of the Highlander Honey bottle that is made entirely of beeswax, nectar and honey. It is a truly remarkable feat of both engineering and art, and a fitting encapsulation of this amazing partnership.

To learn more about the intricate 3-B Printing Project, you can check out the video below, and also visit the Dewar's Highlander Honey website and Facebook page.

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