Ever since Kanye West revealed Kim Kardashian's pregnancy last week, the public have handled the news in various ways. Most folks have hit up Twitter to discuss the "KimYe" child while others have gone about it a, uh, different way.

Vivid says video-on-demand purchases of the sex tape have spiked 80% since Sunday night … the fattest increase they’ve seen since Kim’s wedding to Kris Humphries.
Further, Kanye’s been boosting biz for months now. We’re told overall sales of Kim’s sex tape — be it VOD, online, or DVD — have steadily increased every month since he and Kim hooked up last Spring.

Are you part of the former or latter group? Or both? You know what, don't answer that.    

RELATED: The 25 Thirstiest Comments on Kim Kardashian's Instagram

[via The Superficial]