Forget that LED device you're rocking with. Phillips is here to show you the future and it's called OLED. As Philips’s Dietmar Thomas explains, "for the first time, people don’t need a system to spread the light, the system is, so to say, built in” which allows the entire device to emit light. And as you can tell in the video above, these products are a thing of beauty, but at $556 for a 3-panel starter kit, the price will probably scare folks away. But hey, looks are free, right?

[via The Verge]