NBA 2K13 fans will now have the chance to keep their game tight at all hours of the day.

2K Sports has released NBA 2K Everywhere, an integrated experience that combines mobile and social gaming for a never-ending 2K experience. 

"Our console game will always be the heart of the NBA 2K franchise, but we want to go beyond that," said 2K Sports' vice president of marketing, Jason Argent. "We're offering more ways to experience NBA 2K than ever before."

The free companion app, MyNBA2K, available on iPhone, iPad, iPod touch, Android, and Kindle devices is the mobile portion of the 2K Everywhere assault. Experience a series of mini-games that will improve your player's stats in My Career Mode. NBA 2K MyLIFE is the social component that will be taking over Facebook. The Facebook game will let players import their My Career avatars from NBA 2K13  and play games to further improve their stats against friends.

Does this all sounds like too much? Watch the developer insight trailer and let us know what you think on Twitter.