In the newest trailer for Need for Speed: Most Wanted, the developers can't stress enough the importance of the single-player campaign mode's sense of freedom.

Fully customizable cars, the ability to access any car you want to drive from the beginning of the game, and the option to track your friends' status on the racing boards are all coming standard. If you are thinking about opting in for the re-inflatable tires or the reinforced chassis, all the better for you and your standing as 'most wanted'.

Need for Speed: Most Wanted is coming to PlayStation 3, Xbox 360, PlayStation Vita, and PC on October 30th. Ports for iOS and Android will be following up afterwards. 

What do you guys think? Going to be crowned Most Wanted? Let us know on Twitter.