Multiplayer has played an important part in Assassin's Creed games for some time, and Assassin's Creed 3 is no different. In fact, it's going to be even more important than in past games, according to Ubisoft Annecy Game Director Damien Kieken.

"The multiplayer is so big today that it's already a game on its own. We've been given the right to develop the Abstergo storyline since the beginning, which is a big responsibility," Kieken told CVG. Abstergo is the corporate face of the present-day Templars. In other words, evil!

There's a story behind Assassin's Creed 3's multiplayer: Abstergo has released the Animus, which lets Desmon relive his assassin ancestors' memories, as a commercial product to the public, and everyone is getting in on it.

"What are the real motivations behind Abstergo's sudden initiative to release such a revolutionary product to the public?" Keiken asks. "A product that is redefining the way we're thinking, the way we're living..."

And there will be new content and challenges every month:

"Abstergo Entertainment will give you insights on the company's future initiatives by granting you access to files and information on products that will soon hit the market," said Keiken in an earlier interview. "As you progress in the game and level up your character, you access these files and videos. Every month you'll have new challenges to unlock new content that will continue the storyline throughout the year."

Are you a fan of Assassin's Creed multiplayer? Are you looking forward to a more story-driven experience?