BRADLEY CARBONE, Intern/Associate Editor/Lifestyle Editor 2005-11: “I started out interning for Matt Doyle, who was the photo director, and [former Photo Editor] Tina [Greenberg]. Jimmy Jellinek, who’s now at Playboy, was the editor-in-chief. I would be in the photo studio and all these characters would come through—T.I., Slim Thug—I had no idea who they were then. Our office was in the shittiest part of New York—on 36th and 8th, right by a methadone clinic.”

RICH ANTONIELLO: “We were budgeted to lose about a million and a half bucks in the second year—which, by the way, is nothing for a magazine with momentum. If we were going to grow this thing, I needed an extra 500 grand. So me and Seth had a four-and-a-half hour budget meeting. Neither of us would budge. Then finally he’s like, ‘I’ll wrestle you for it.’ I was totally taken aback. We did it on the conference room table, about 10:30 at night. He should have realized I was so mad at him that there was no way I was going to lose. A year later he said, ‘The best thing that ever happened was me losing.’”