Start an Airline
No one likes the airline industry. People merely tolerate it as a necessary evil, like Qdoba when Chipotle's not available. If there's an industry ripe for a complete reformation it's the airline industry. Sure, Jet Blue and Virgin Airlines are both cool and take some of the drudgery away from air travel, but there's still a lot of room for improvement. We envision an airline where everything from the seating positions to the method of payment and check-in is re-envisioned to be better and smoother. If nothing else, the Apple Air terminal will be beyond amazing, with iPads everywhere, numerous dock connectors to charge your devices, and free WiFi.