Now, when you Google anything—coupon codes, weird fetishes, memory disk errors—your query will return results from Google+, including photos and posts that have been shared with you.
People you don’t even know who discuss your query frequently on Google+ will also show up on in your results, fostering a kind of search engine-based community-building.
Additionally, Googling someone has now been streamlined. Typing the first few letters of a friend’s name into the search bar will prompt autocomplete to predict a profile (most likely a Google+ friend), with tailored search results.