Swedish singer Elliphant made a splash last year with a string of impressive singles, and it seems she intends to keep the momentum going as 2015 really kicks into gear. Her latest, a collaborative track with drugged-out producer and rapper Doja Cat, has the potential to be her biggest track yet. Accompanied by a Ellis Bahl-directed video, “Purple Light” is a certified crossover pop banger. In the colorful video, Elliphant showcases some captivating dance moves that compliment the track perfectly.
Showcasing their collective potential for growth at a rapid pace, the next year promises to be another fruitful 12 months for Elliphant and Doja Cat.
(i-D)
