Premiere: Poter Elvinger - "Higher"

Image via CR Fashion Book

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Image via CR Fashion Book

Image via CR Fashion Book

If you’ve been paying close attention to British producer Poter Elvinger, you might have noticed that he’s been relatively quiet in 2015 so far. After giving us pretty much nothing for almost a year, he returned with a splash when he uploaded his take on Rihanna’s “Bitch Better Have My Money.” He’s not quite the big name he deserves to be just yet, but his unique production style has been sorely missed in the year in which he left us waiting.

Seems like he’s looking to make sure we won’t be waiting as long for our next taste of new music, however, with a big look coming in the form of a Versace partnership. “Higher,” which was produced for Versus Versace’s Fall/Winter 15/16 collection, takes all the elements of his signature sound and amplifies them tenfold. The clanking percussion bursts, spectral melodies, and that growling synth he made a name for himself with are all here, albeit more polished and appealing than before.

Listen to “Higher” below, and check out the online promo for the Versus Versace campaign below that.

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