The superfan is finding a home. With the advent of smartphone technologies and social media connectivity, tuned-in artists are finding more intimate, personal ways to connect with their fans—especially their most intense followers.
Add Rome Fortune to the list of early adopters. Today brings the launch of the Rome Fortune app, a one-stop shop for all things Rome: add his green beard to any selfie, get autographed merch, or even get on a group text to meet Rome when he’s in town.
The Atlanta rapper is marking the occasion with a song, too: “Leaders” combines Four Tet’s glittering production with Rome’s bouncy flow, and the result is spectacular. Stream below, and check out some screenshots from the app: