Watch Seinabo Sey's Striking Video for "Hard Time"

Swedish singer Seinabo Sey's new video is brilliant.

One of our favorite up-and-coming Swedish singers, Seinabo Sey, has dropped the video for her excellent new song “Hard Time,” and it’s fantastic. Matching the energy and intensity of the song, the video hits you with striking imagery and fast-paced changes of scene and color.

Seinabo Sey makes pounding pop music with a soulful edge, and while we eagerly await new songs (only “Younger” and “Hard Time” are out right now), we’re more than satisfied by this brilliant visual. Check it out above.

(The Fader)

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