Roy Woods is gearing up to release a new album later this year, and to drum up hype the OVO Sound artist has shared the video for his bouncy song "Bubbly." Directed by the Dream Scientist, the video follows Woods as he goes for a stroll in Toronto with a bottle in hand and encounters a few strangers along the way.
"When I saw the video treatment, it caught my eye because of how different the concept was," Woods told Complex of the new video. "I like unique visuals that show a different perspective on what people may deem as ordinary events in life." The track is a great example of how far Woods has come since signing to Drake's OVO Sound label.
Woods dropped "Bubbly" in September, and explained that the Daniel Worthy-produced track is intended to be a feel-good anthem. "There’s music for all types of moods and feelings we go through everyday. With this new song 'Bubbly,' I want people to feel good about themselves," Roy Woods said upon the release of the song. "Whether celebrating a birthday, having drinks with friends or just enjoying yourself after a long school/work week. We all need to let go and let loose sometimes."