Detroit's 105.1 The Bounce’s radio hosts Shay Shay and BiGG said they would no longer play Kanye West’s songs on their show, "The Morning Bounce." 

The outrage and boycott stem from the rapper’s recent statements that slavery “sounds like a choice.” According to a Facebook live video of Thursday morning’s show, the radio duo “feel like Kanye has gone too far with his latest statement,” and that “we are over it. We don’t want to hear Kanye’s music, we don’t want to play Kanye on our show, we don’t want to talk about Kanye anymore.” 

In Shay Shay and BiGG’s mind, the decision is clear—giving Kanye any more additional promotion or radio play is presumably the same as endorsing the rapper’s irresponsible statements, and they simply want no part it. “So we are taking a stand and we aren’t playing his music anymore,” they said. “We just are refusing to give him a platform.” 

On top of that, the pair added a #MuteKanye hashtag to their post, clearly hoping to spark an activist movement to decrease the amount of media accessibility and thereby, the volume of Kanye's statements, he has at his disposal. 

We’re living in a strange time right now. Kanye—who seemed to be trying to break people of their mental paradigms regarding party allegiances and idolatry in the early days of his Twitterstorm, but has shifted into a stream of consciousness that arguably irresponsibly gives extremists a platform—is being boycotted by his peers, industry influencers, and his fans. Hopefully, Ye can internalize how his behavior is affecting the culture, and redirects course with kindness and empathy, while remaining true to himself.