Today is Labor Day, whatever the hell that means, but more importantly it's Beyoncé's birthday. Beyoncé turns 36 Monday, an occasion that's being appropriately celebrated with a collection of "Formation"-inspired photos.

The official Beyoncé website has been updated with a photo campaign featuring Angela Beyince, Blue Ivy Carter, Kelly Rowland, Michelle Williams, Serena Williams, Michelle Obama, and more paying tribute to Melina Matsoukas' instantly iconic 2016 "Formation" video.

Beyoncé's parents also sent out special birthday messages via Instagram. "36 years ago God chose me out of all the women in the world to be your mother!" Tina Knowles Lawson said. "How blessed could I be?"

In a video message, Mathew Knowles showed a balcony view of Houston and told his daughter the city loved her. "But more importantly, I love you," he said. "I love you with all my heart. I'm so proud of you."

 

Happy Birthday @beyonce! I love you and I'm so proud of you!

A post shared by Mathew Knowles (@mrmathewknowles) on Sep 4, 2017 at 6:50am PDT

During Jay Z's headlining set at Made in America Sunday, the crowd wished Beyoncé a happy birthday with a united sing-along:

Elsewhere, fans and contemporaries alike are celebrating Bey Day with their own messages of adoration:

Last week, Beyoncé launched the BeyGOOD Houston to help with relief efforts in the wake of Hurricane Harvey. BeyGOOD has partnered with Bread of Life, Greater Houston Community Foundation, and Texas Southern University to help raise funds and provide supplies to Harvey victims including cots, feminine products, wheelchairs, and more. Click here for donation information.