Watch Popcaan's New Video for "Dem Wah Fi Know"

Directed by Focus Creeps.

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Complex Original

Image via Complex Original

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Popcaan has had quite the run. After last year's critically acclaimed Where We Come From, he followed that up by appearing on Jamie xx's smash single "I Know There's Gonna Be (Good Times)." Now that he's on everybody's radar, the dancehall sensation is gearing up for his next great triumph. Today, he dropped the video to his new single "Dem Wah Fi Know."

The song is about Popcaan being able to leave the negative behind as he journeys towards success. The director of the video told the Fader about what inspired the imagery he chose to depict:

I had always been really moved by Popcaan as a sincere and uplifting songwriter. When I began thinking of [video] ideas for this track... I started thinking about how when you make an effort to do what's good—to take risks, like Popcaan did—there's always the dark stuff that you have to leave behind."
 

Conquer that Duppy.

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