Premiere: Here's D.R.A.M.'s Crazy Video for "Cha Cha"

There couldn't be a better video for "Cha Cha."

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Complex Original

Image via Complex Original

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D.R.A.M. is going to have a big year. After dropping his $1EpicSummer EP last year, the Virginia Beach singer/songwriter has found viral success with his track, "Cha Cha," produced by Gabe Niles of Sunny & Gabe. With his goofy vocals and those 8-bit Mario Bros. samples, you'll quickly see why everyone is obsessed with the "Cha Cha," even Rick Rubin

We're excited to premiere the official video today, directed by Nathan R. Smith and D.R.A.M., with cinematography by GDBYM. You very rarely see visuals that are able to portray the artist so perfectly but we're not surprised; "Cha Cha" gets the perfect video to go with its cheerful vibes. You'll wish it was Friday already.

Read more about him over at Pigeons & Planes, who are doing a joint premiere with us, and stay tuned for more from D.R.A.M. coming soon. While you're at it, #1EpicSummer EP is now available for streaming and purchase on Spotify and iTunes.

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