From: Morrisville, Penn.
Label: Federal Prism, Pale Fire
Did they actually go to college? Yes, West Chester University
Facebook fans: 560,000
Twitter followers: 382,000
For better or worse, in the five years since “I Love College” Asher Roth has gained the reputation as the founding father of frat rap. That 2008 photo of him wearing the “College” sweater is basically the frat rap version of the painting of George Washington crossing the Delaware. While his frat rap posterboy status was fair at first as he in a sense birthed the subgenre, there were always signs that he would grow past his “I wanna go to college for the rest of my life” phase.
The rest of his Don Cannon and DJ Drama sponsored debut mixtape, The Greenhouse Effect 2, was stocked with better rhymes and great beat choices, and Asleep in the Bread Aisle showed more sophistication and maturity than it ever got credit for. From there, the hair started to grow and the music matured into his Pabst and Jazz and Rawth EP with Nottz phase.
While this burst in creativity was a welcome sight, it only happened due to the freedom he gained after his debut sold poorly and he left a major label. Who knows, if Asleep in the Bread Aisle blew up, maybe he would’ve never gotten the opportunity to make songs like “Charlie Chaplin.” Asher’s music is now weirder and more experimental than it has ever been, and it’s no coincidence that he looks nothing like the kid who made that song with the “Chug! Chug! Chug!” chants.