Album: Edutainment
Producer: Pal Joey
Label: Jive/RCA Records

"Love's Gonna Get'cha (Material Love)" was the lead single off Boogie Down Productions' 1990 album, Edutainment album, whereupon KRS-One really began to occupy the role of the wize old teacher for the hip-hop generation. "Love's Gonna Get'cha" recalls the life of a good-natured kid who turns to crime to provide himself and his siblings with the expensive gear his mother can't afford. This sets off a sequence of events spin out of control, as punctuated by the rueful refrain with which KRS ends every verse: "Now tell me what the fuck am I supposed to do?"