will.i.am is taking legal action against Pharrell's creative brand, "i am OTHER," claiming that he owns the copyright to the phrase "I AM." will.i.am claims that Pharrell's brand is "confusingly similar," according to Rolling Stone.
"The registration of the mark . . . is likely to dilute the I AM mark and the WILL.I.AM mark," is what a document that Rolling Stone obtained reads.
While no comments were made regarding the lawsuit from will.i.am's camp, Pharrell's lawyers are denying the claims, and issued a statement from Pharrell.
"I AM disappointed that Will, a fellow artist, would file a case against me. I AM someone who likes to talk things out and in fact I attempted to do just that on many occasions. I AM surprised in how this is being handled and I AM confident that Will's trademark claims will ultimately be found to be as meritless and ridiculous as I do," Pharrell Williams said in a statement.
Stay tuned for updates.