With the release of Cruel Summer, G.O.O.D Music has finally given the world a single project that fully showcases every aspect of the highly multifaceted label. Kanye West and company are one of the most recognizable and respected crews of the moment, but G.O.O.D. has been helping shape the landscape of music for eight years.
G.O.O.D. Music epitomizes Kanye’s vision and aesthetics. Working with family, staying true to their respective dreams, and standing behind their product remain the core values of the crew. Their efforts have paid off tremendously. Kanye sums it up best on Cruel Summer single “New God Flow” when he raps, "Who running shit today? G.O.O.D. Music!"
From original members Common and John Legend’s induction, to the G.O.O.D. Fridays takeover and their hit singles from this year, we're chronicling every noteworthy event in G.O.O.D. Music since it’s inception. Who's been down from the beginning? How did Mr. West court the current roster of superstars? How did Cruel Summer come together? Find out all of that and more in The Complete History of G.O.O.D Music...
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