Following their 2pac hologram creation at this year's Coachella, Digital Domain Media Group are bringing back another deceased music legend in the coming months. This time, they have their sights set on Elvis Presley, whose digital likeness is set to appear in films, TV commercials, and, if all goes according to plan, concert venues.
Here's what Jack Soden, president and CEO of Elvis Presley Enterprises, said:
"His lifelong fans will be thrilled all over again, and new audiences will discover the electric experience of Elvis the performer. The high level of quality entertainment that both Core Media Group and Digital Domain deliver gives us great confidence that these projects will help continue the growth of Elvis' rich legacy all over the world."
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