Pepsi Co. is now at the helm of their upcoming album.
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The Cool Kids have signed with Mountain Dew's Green Label Sound and will release their highly-anticipated When Fish Ride Bicycles LP through the imprint. Reports say, Pepsi Co. is still figuring out the complete logistics of the deal, but that the duo will retain the majority of profits. It looks like a middle finger to traditional record labels has worked to their advantage.
[via Billboard]
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