The election may be over, but people are still voicing their disapproval of president-elect Donald Trump by protesting nationwide. In addition, there is a growing movement to boycott all of the companies that either sell Trump products or have voiced support for him. The boycott began last month when customers called for a boycott of department stores selling Ivanka Trump’s clothing line.
The boycott and its associated hashtag #GrabYourWallet were initiated by Shannon Coulter, a brand and digital strategist. Coulter and others have moved to boycott all brands doing business with either Donald Trump or his daughter Ivanka. The business range from retailers like Amazon, Macy’s, and TJ Maxx to luxury department stores like Lord & Taylor, Neiman Marcus, and Nordstrom.
The list of boycotted businesses is kept in a spreadsheet that details why each brand made the cut. The spreadsheet also provides information to contact the customer service department of each business.
Also on the list: the National Enquirer for covering up an alleged story about Trump having an affair while married to Melania and People magazine for giving Trump a cover and “normalizing” Trump and his behavior, which allegedly included him sexually assaulting a People writer. Yuengling Beer made it after the founder endorsed Trump, and most recently New Balance found itself on the list after the company made a pro-Trump statement that led many sneakerheads to dump their New Balances.