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We're going to have to check with our investment advisor, but last we looked real estate value in Times Square was still just slightly lower than an orbitting weapons platform.

Microsoft has deeper pockets than most, and last night they papered every flat surface in Times Square with the pulsing neon green of their newly launched Xbox One. The Xbox One launch event saw The Best Buy Theater overrun by fans braving 40 degree weather, Romans, million dollar sports cars, and, predictably enough, zombies.

Mackelmore, Ryan Lewis, and deadmau5 also performed, but there are some things even we won't endure for hands-on time with an Xbox One. 

RELATED: Xbox One DVR Will Allow You To Record Commentary for Game Clips

RELATED: Xbox One's DVR Functions Will Require an Xbox Live Gold Membership

RELATED: Microsoft's Xbox One: What to Expect Day One (Video)

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