EA's Absence From PlayStation 4 Reveal was 'Strategic Marketing' According to Execs

EA's Absence From PlayStation 4 Reveal was 'Strategic Marketing' According to Execs

Maybe you weren't the only one that noticed a distinct absence of third party publishers from last week's massive reveal of the PlayStation 4Most notable was the absence of video game super conglomerate EA.

This was not missed by the press, given the cozy relationship between EA and Sony. Considering we only got a peek at a handful of carefully curated games during the press event, many wondered if EA hasn't put its full support of a 2013 release behind the PS4. We were reassured that this was not the case.

"No that is not indicative at all," according to EA chief financial officer Blake Jorgensen. "I think that's more about timing of our own slate as well as trying to maintain a good balance of power with all of the parties out there and choosing when to unveil certain pieces of software."

"I can say between now and E3 you're going to see a lot of stuff from us and we'll just choose our marketing cadence as to when to start to announce stuff. At the end of the day we're very excited about Sony's platform, we think there's a huge opportunity, it's great. The technical power on the platform is going to allow us to do a substantial amount of things that we've never done before."

Fair enough EA, but you pulling a no-show wasn't the most staggering vote of confidence. What do you think? Do you think that we might actually see the PS4 pushed back to 2014? Let us know what you think.

[via Morgan Stanley]

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Tags: sony, sony-playstation-4, video-games, video-game-industry, ea-games, playstation
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