Needless to say, Google is having a hell of a time today.
The company hit $1,000 a share today for the first time in its history, after knocking against the $900 a share ceiling for the past few months. The $1,000 milestone places Google amongst the few elite companies who have ever hit that mark, like Priceline, Seaboard and Berkshire Hathaway. It seems that, just overnight, Google's stock went up by 10 percent, which added $25 billion to its market cap. So, why the jump? Well, it's safe to say that Google is looking toward an exciting future just on the horizon, with the launch of Google Glass coming, its experimentation with driverless cars, and Google Fiberâ€”all of this contributes to investors' new optimism that the company is headed in the right direction, and is willing to adjust to a changing market. If there was thing that caused concern, it was whether Google could keep its mobile ad rates, which their most recent earnings report showed that the company is dishing out enough ads to counter any decrease in cost-per-clicks on mobile. Now let's just see how long this will last. Any bets?