The 20 Most Expensive Domain Names Ever Sold

12. AsSeenOnTV.com, $5.1 Million

Year: 2000
Buyer: LA Group, Inc.

According to some analyst, the American informercial market is a $150 billion industry. That's what propelled LA Group to purchase the domain AsSeenOnTV.com. As one of the most recognizable brands, AsSeenOnTV bought with the plan of turning it into the one-stop shop for all things you, well, see on TV.

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