97. "See, one of the things you have to remember is that we started off with a very idealistic perspective-that doing something with the highest quality, doing it right the first time, would really be cheaper than having to go back and do it again. Ideas like that."
Where: Newsweek Access, Fall 1984.
Jobs' adherement to delivering quality products to the consumer was an ideal he required of Apple as a company. Getting the job done right the first time permitted Apple to focus on innovation and bringing new products to the market; rather than wasting time repairing faulty products already on the market