10 Social Media Accounts That Have Been Held For Ransom

Twitter Seeks Ad Ransom For Verified Accounts

Date: Jan 10, 2012 

Wait…what? It’s true. Early this year, The Fader publisher Andy Cohn tried obtaining verification for the magazine’s Twitter streams and was informed of the company's refusal to confirm real user accounts unless they dispute a fake Twitter account or drop $15,000 in advertising on the social site. Many suspected Twitter of holding verified accounts hostage for ad revenue. According to Ad Age, Cohn talked with a Twitter sales rep, who stated, “the only paths to verification are if an account has had impersonation issues or is an advertiser who's spent at least $15,000 over three months.” 

blog comments powered by Disqus