After losing out on Instagram, Twitter tried to buy the popular pro Camera app Camera+, but couldn't close that deal, either, Bloomberg reports.
Photos are a growing component of Twitterâ€” the site finally began hosting them natively last year and subsequently inked a deal with Apple that integrated Twitter directly into the iPhone's camera app.
Co-founder and President Jack Dorsey thought he could woo Instagram into joining Twitter's team, and even uploaded a photo of himself to the service shortly before it sold to Facebook instead. He hasn't used it since.
As a Plan B, Twitter decided to go after Camera+, according to Bloomberg. But the app's development team is internationally based and didn't want to move to San Francisco.
Looks like Twitter will just have to keep searching.