PROOF OF CONCEPT

Proof of Concept: "Realistic" Cigarette Package Designs with Disturbing Imagery

Proof of Concept: "Realistic" Cigarette Package Designs with Disturbing Imagery

If these designs were on ciggy packages, you might re-think your puff.

Proof of Concept: 11 Artists Reinvent the Nightstand

Proof of Concept: 11 Artists Reinvent the Nightstand

11 artists reinvented the nightstand to turn the object into a piece of art.

Proof of Concept: Kawamura Ganjavian's Work-Resting "Ostrich"

Proof of Concept: Kawamura Ganjavian's Work-Resting "Ostrich"

This idea for a pillow could be the greatest thing for working people everywhere. Someone please make this now.

"You Took My Name" by Dorothy is a New Take on Iconic Logos

"You Took My Name" by Dorothy is a New Take on Iconic Logos

This new series from a UK-based agency is pretty dope.

Proof of Concept: Check Out Qatar's 2022 World Cup Stadium Plans

Proof of Concept: Check Out Qatar's 2022 World Cup Stadium Plans

When you put a bid in for the world's biggest soccer game, you go in. Check out this bid's experimental design mockups.

Proof of Concept: When the End of the World Comes, Hopefully They've Built This

Proof of Concept: When the End of the World Comes, Hopefully They've Built This

Russian designer Lev Britvin conceptualizes an ark structure for all of our post-apocalyptic needs.

Proof of Concept: Turn Your Facebook Page into a Skatepark

Proof of Concept: Turn Your Facebook Page into a Skatepark

Art Director Matt Carvalho pitched Nike SB on this idea to turn webpages into virtual skateparks.