This season, ZANEROBE is expanding its offerings with a new activewear line. The Aussie brand, known for its easy-to-wear streetwear, introduces "REC," a 10-piece collection that consists only of the essentials: a hoodie, shorts, tees, tights, track pants, and a jacket.
To highlight the new athletic gear, ZANEROBE tapped Nate Robinson to star in the REC lookbook. Robinson, a three-time winner of the NBA dunk contest, is the perfect athlete to showcase the wearability of the collection, which is enhanced with special detailing like stretch panels for increased flexibility, interlocked tech-fabric to regulate temperature, and strategically placed pockets to stay device connected. He has also worked closely with the brand over the years and helped with REC's development.
"Nate has been a close friend and big supporter of the streetwear design side of ZANEROBE for many years," said Jonathon Yeo, the brand's co-founder. "Of course we’re huge NBA fans, so we've always been a fan of Nate—his professional career, his extraordinary athletic ability and of course his unparalleled dedication and discipline to training. When we decided to design a sportswear collection, it was a natural decision to involve Nate from the very beginning."
Robinson's natural abilities and work ethic make him an embodiment of the REC ethos, according to Yeo. His impressive skills were captured on and off the court in the lookbook, where he can be seen training, shooting, and of course, dunking.
"He’s very focused on his career but incredibly warm and supportive to his friends and family. He makes time for everyone, which is super-impressive and, frankly, very inspirational," Yeo explained. "We traveled to Seattle to shoot him, but, typically, we were met with a wet, sodden day. With no thought for his own safety and our offer to stay indoors, he stuck to the original plan of shooting on his outdoor court, which was extremely wet under foot."
Check out the lookbook below and watch for ZANEROBE REC to drop online on April 11.
