The end of 2015 was not great for retailers. The unseasonably warm weather experienced around the world cost stores across the U.S. and abroad millions. Despite the losses, a new study done by the credit card company Barclay, shows that menswear was still able to crush it with significant growth.
According to the numbers shared by Business Insider, the overall growth was around 24 percent in 2015, with the greatest increases during September, October, and November with a performance growth of 30, 22, and 21 percent respectively.
The influx in men's spending has been attributed by experts to an increased interest in personal appearance and men's larger disposable incomes. Market research from last year projected that the menswear industry will only continue to grow, with an eventual $40 billion contribution to the global market by 2019.