The Staple x ICNY Capsule Collection Presents Limited Edition 3M Reflective Pieces

Staple and ICNY have released a capsule collection that features reflective pieces that include branding and design from both brands.

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Complex Original

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Staple and ICNY have just released a collaborative collection, the first for the two New-York based brands. The four-piece capsule presents pieces that feature graphics and branding from both, and will include a pullover hoodie, a twist on the classic Staple Pigeon tee, a knit cap, and a pair of ICNY’s signature half-calf 3M reflective socks.

The founders of the two brands, jeffstaple and Mike Cherman, actually met years ago when Cherman was trying to get a job at Staple. In an attempt to stand out from the sea of standard resumes, he went to extreme lengths to get jeffstaple’s attention: he took to pasting signs all over New York City’s Lower East Side, an act that eventually got him arrested and detained for two nights.

The pullover hoodie features a graphic mash-up of the two logos and a reflective pattern on the sleeves, while the T-shirt features a 3M version of the classic Staple Pigeon logo and a special Staple x ICNY patch. Both the reflective knit cap and performance socks come in a color that represents the Staple Pigeon’s feet. The socks also display a repeating plus sign design that is a twist on ICNY’s more well-known dot design, paying homage to jeffstaple’s "positive social contagion," the motto that has been at the heart of the Staple brand since day one.

Check out the full lookbook below. The Staple x ICNY Collection is available at staplepigeon.com, icnysport.com, thereedspace.com, and select retailers worldwide now. 

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