Kid Cudi’s collaboration with New Era is the gift that keeps on giving.
After announcing the collaborative effort, Kid Cudi and New Era fans alike have been on the edge of their seats awaiting the launch of the capsule collection that took place today.
Now that the range of 59FIFTY fitteds and an infared rucksack has dropped, New Era has released a behind-the-scenes interview with The Lonely Stoner himself, who explains the inspiration behind his collection and being a part of New Era’s Artists Series—a unique line of headgear and accessories “created by the innovators and visionaries in music and beyond.”
Check out the video above and shop the collection online.