Streetwear, much like life itself and your girl's mood, is always in flux. In recent years, the landscape of the industry has shifted decisively in the direction of high-fashion, pushing its skateboarding and hip-hop roots to the background (if not forgetting them completely). That means that you, as an up-and-coming creative, need to change with the times if you want to be successful, lest the game pass you by all together. And, let's be honest, individuality is severely overrated. Rules and boundaries exist in the first place because they keep everyone on the same page. In turn, this makes products, like, wayyy easier to sell to a gullible consumer base. That's exactly why we've conveniently outlined the "New Rules Of Streetwear"—the new standard of best practices and hype that will set you off on the road to riches and make you a streetwear gawd in no time flat.
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2. dontjustdesign
3. graphicsportswear
4. movement
5. drakekanyeasap
6. chargewaytoomuch
Charge Way Too Much
Oh, those Gildan tees cost you $5 each? Perfect. Conventional wisdom would lead you to believe that you should sell them for, at most, $20, but that price point is soooo not luxury. And you want a luxury brand, you know, minus all the luxurious materials or design. Think about it like this, Givenchy charges $500 for a tee, so at $150 yours are actually a bargain.
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8. dicktopress
9. reusegoodidea1000times
10. noecommerce
11. biteoutright
12. aspirationalgram
13. friendsinhighfashion
14. basel
15. barelywear
16. productionshow
17. rupreme
