Carhartt WIP lives up to its name- the brand is consistently a Work In Progress, evolving via new patterns (check out the Metro Blue Camo collection in S/S 2014), silhouettes (they just dropped a cuffed bomber/oxford hybrid) and collaborative products (recent partners include Danny Brown and Romanelli).
In addition to making the sartorially inclined salivate with perfect workwear, the brand also seamlessly extends into the fourth dimension of fashion, providing inspiration to fans through co-signing a multi-talented skate team as unofficial brand ambassadors. Among them: Jerome Campbell, a skateboarder/photographer hybrid who was recently profiled in a video by Phil Evans called “Lightworks." The video cuts Campbell’s photographic stills with his personal skate style, juxtaposed with the personal illustrations and art direction of Evans.
Campbell doesn’t hit ridiculously technical tricks (although maybe don't try a switch nollie off a ledge without a helmet), but he executes everything with a too-cool-for-school casualty, and the bizarre imagination to create skate spots out of mundane objects (try, a metal trash can lid). His smooth disposition is pretty clear in his threads too—he makes a T-shirt and slim fit jeans look his own.
Hit the link for more photos and an exclusive interview with Phil Evans.