Suigeneric NYC introduces a line of watch straps that will give your timepiece a much-needed upgrade. If you want to tone down a statement piece that screams out your multi-million dollar hedge fund manager position, these straps will do the trick.

Switch out those gold links and croc skin bands with waxed cotton straps featuring herringbone and hounds tooth patterns. It will show people that you like to have fun too, and low-key enough to keep the gold diggers away. The pre-spring collection has six NATO-style straps to choose from.

The pre-spring collection is available now on the Suigeneric NYC website