Don’t let the name fool you: Minimalism isn’t the easiest concept to fully grasp. Sure, it’s rooted in a whole “less is more” mantra, but that doesn’t mean that the genre—which was popularized in the 1960s as a direct response to the Abstract Expressionism of Jackson Pollock and friends—isn’t without its intricacies. Or that it hasn't made its way out of the art galleries and into the real world, from architecture to fashion to Kanye West's Twitter account. We decided to help you know your Stella from your Yeezus with this handy 10-Step Guide to Understanding What Minimalism Actually Is.
Nov. 4–5, 2017 in Long Beach, CAExclusive drops, one-of-a-kind art, and
riveting panels featuring André 3000
A$AP Ferg · Don C · Lonzo Ball and more
Performances by N*E*R*D · Gucci Mane
Young Thug · M.I.A. · A-TRAK
DJ Khaled · Jaden Smith and more