The concept of a gallery that specializes in pop culture-themed artwork makes perfect sense today, but in the early aughts, very few people believed it would work. Galleries were, and for the most part still are, places for the "cultured." You had to speak the language and carry a big checkbook (people still wrote checks back then) to operate in that pretentious world of five-figure sales and exclusivity. Rapper turned art dealer Jensen Karp (aka "Hot Carl") and his business partner Katie Cromwell created Gallery 1988 to counter that world where they and people their age didn't belong.
Fast forward nine years and G1988 is going stronger than ever. The gallery hosts several themed art shows a year at their two locations in Los Angeles and have built relationships with many artists, as well as the directors, actors, and studios that produce the work that inspires them. There have been many other galleries over the years that have tried to copy what Karp and Cromwell have built, but not all pop culture galleries are created equal.
Gallery 1988 holds an annual art show called "Crazy 4 Cult" where a laundry list of artists create works inspired by their favorite cult-classic films. In 2011, they released their first book of artwork from the shows, published by Titan Books. This year's "Crazy 4 Cult: Cult Movie Art 2" book drops October 15 and is packed cover-to-cover with amazing work by over 100 amazing artists. We spoke to Jensen Karp about the new book, G1988's place in the art world, and exciting plans for the future.
Interview by Andrew LaSane (@laptop_lasane)
For our readers who may not be familiar with the gallery, can you give us some background on G1988 and Crazy 4 Cult?
Gallery1988 was born out of total frustration that existing galleries, back in 2004 when we opened the first location, were completely ignoring people in our age group. They were focusing on selling 20k canvas pieces of like a yellow line and pretending it was the only type of art in town. We knew there was a young emerging group of artists that catered to people like us, especially those working in pop culture. So my business partner, Katie, and I decided to take the chance and open the first pop culture focused art gallery in the world. We hold art shows that are inspired by TV shows, movies, pop icons and video games. We've been lucky enough to work hand-in-hand with TV shows like LOST & Breaking Bad, and create a marketing campaign for last year's Academy Awards. One of the first shows we really put together, on a larger scale, was Crazy 4 Cult, an art show where 100 artists created paintings, prints, sculptures and plush - all based on your favorite cult movies. Whether it's Repo Man, The Big Lebowski or Edward Scissorhands, some of our gallery's coolest pieces have come from this show. The exhibit yearly has a line around the block and people waiting for hours just to come in and look at/buy art. And Kevin Smith and Scott Mosier (Clerks, Mallrats, etc) have been involved in the show for years, as we are now approaching the 7th annual. And Titan is now releasing the second collection as a book. All pretty awesome progression for us, and completely shocking still.
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